Green Business Tips: Choose an Eco-Friendly Printing Company

October 20, 2009 by John Cottone  
Filed under Corporate Responsibility, Sustainability

recycled-paper-business-cardsIndividuals are increasingly aware of the environmental practices of companies, and those practices can influence buying decisions for your key customers and clients. One of the simplest and economical ways to improve your environmental practices is to use green printing for all your marketing and sales materials.

PSPrint is one printing company that has taken action to offer environmentally-friendly services. Below are some of the benefits they offer with their services:

Printing on Recycled Paper
PsPrint offers 100% recycled paper stocks for most of their printed products. Your business should consider using high-quality recycled papers for everyday office printing and faxing, along with promotion of your services via brochures, business cards, and catalog printing . Show your green efforts to your clients by printing a line on your sales materials – “Printed on 100 percent recycled paper”.

Printing with Soy-Based Inks
PSPrint uses soy-based inks which are much safer for the environment than traditional petroleum-based inks. Soy inks emit fewer VOCs (volatile organic compounds) than traditional inks, and they help save the environment by making paper easier to recycle.

Recycling Paper Waste
Consider the life-cycle of the production of your printed materials, not just the quality of the finished product. PSPrint recycles all of their paper waste, while the printing industry on a whole produces tons of paper waste every year.

At Green Nation Today, we encourage you to go green with your business’s printing. The price will be similar to your current processes, and you’ll have the added benefits of reducing environmental impact and having one more sales point for your environmentally-sound clients.

Home Staging: It Gets Results and It’s Green

Home StagingDespite the down economy, home stagers are busier than ever, as today’s realtors insist that staging is the most cost effective way to maximize home sale profits. It also happens to be one of the most sustainable ways to attract buyers.

Home staging is not tasteful decorating. In fact, when potential buyers walk into un-staged but tastefully decorated homes, the personal style of the existing homeowner distracts them from envisioning the space as a home of their own.

Home stagers, like retail display designers, aim to enhance a product’s appeal. Although the scale is different, the principles are the same: maximize the space, eliminate distractions and increase the traffic flow.

Sustainable Ways to Successfully Stage Your Home

Approach the big purge with mindfulness and commitment.
De-cluttering is an essential step that cannot be missed. Homeowners usually find this phase of the process tiresome, tedious and frustrating but it is a critical one, nonetheless. Trimming ship is the first step towards punching up profits. I advise my clients to reduce everything on display by half and then to recycle unwanted items by selling them or donating them. Three worthy, tax-deductible recipients are Goodwill, local homeless shelters and the public library. Also keep in mind that animal shelters and vets love used linens!
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Building Green in Sin City

October 20, 2008 by John Cottone  
Filed under Building Green, Sustainability

City Center, Las Vegas

City Center, Las Vegas

Welcome to Fabulous Las Vegas, the ever-morphing city typically known for consumption and excess.  Now, the city is taking the lead in green development with one of the world’s largest environmentally-sustainable urban communities.

CityCenter, the latest addition to the Strip, is a cutting-edge destination, with an urban core that intends to blend world-class residential, hospitality, retail, gaming and entertainment elements into a synergistic hub of distinctive character.  The $8 billion venture between the MGM Mirage and Dubai World is located between Bellagio and Monte Carlo, and aims for LEED certification.

Here are their eco-friendly features, according to City Center’s website:
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Coors: The Banquet Ethanol?

Molson Coors is brewing more than just beer out in the great Rocky Mountains.  In partnership with Merrick Co., Coors produces some two million gallons of ethanol per year using waste beer and spent yeast from their Golden, CO brewing operation.  The E85-ready ethanol needs no further refining, and is shipped directly to local refineries to be blended with gasoline.

Coors Brewing Co.’s production matches well with Colorado’s thirst for alternative fuels–the state uses about 100 million gallons of ethanol per year.  This is largely because their clean air laws mandate that ethanol be blended with gas during the winter to reduce vehicle emissions.
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